Covet Fashion is a mobile game that has gained immense popularity among users. It is a game that a unique and engaging experience to players, allowing them to explore their fashion sense and creativity. The game provides players with a vast selection of clothing and accessories from real-world brands, which they can use to and customize their own virtual fashion looks. Moreover, players can participate in various challenges and competitions to showcase their fashion sense and expand their virtual wardrobe.
Covet Fashion is a mobile game that has gained immense popularity among users. It is a game that a unique and engaging experience to players, allowing them to explore their fashion sense and creativity. The game provides players with a vast selection of clothing and accessories from real-world brands, which they can use to and customize their own virtual fashion looks. Moreover, players can participate in various challenges and competitions to showcase their fashion sense and expand their virtual wardrobe.
Covet Fashion is a mobile game that offers a unique experience for players, allowing them to explore their fashion sense and creativity. The game provides players with a vast selection of clothing and accessories from real-world brands, which they can use to and customize their own virtual fashion looks. Players can participate in various challenges and competitions to showcase their fashion sense and expand their virtual wardrobe.
When I first joined Covet Fashion, I worked as a Marketing Artist, creating static and animated assets for different social media platforms. I also designed app store optimization assets, like app icons and screenshots, for iOS and Google Play stores. After a while, I moved into a 2D artist role, where I created props, inbox images, clothing, hair accessories, loading screens, and templates.
Loading Screen
I always feel honored to work on the loading screens with each new season launch. I absolutely love the creative freedom it gives me to interpret the season's theme into art. Plus, most of the marketing assets are tailored to complement the loading screen, which makes the work even more exciting.
I want to share a bit of the process I go through each season to create game assets, such as loading screens, inbox images, and marketing materials.
 Summer 2024 |  Spring 2024 |  Winter 2023 |  Fall 2023 |
|---|
Fashion Packs
Fashion packs emphasize the theme of each season and offer players the chance to acquire multiple items, including accessories and garments. It's crucial to make the fashion pack appealing in order to entice players to make a purchase.
Covet Collabs
Covet Collab is an exciting feature in Covet Fashion where the CF team collaborates with the fashion designers to create unique and stylish in-game garments or jewelries that players will love.
In this event, I had the chance to work on Otazu Jewelries and Pritch London Covet Collab pieces.
Covet Collabs x Otazu
Covet Collabs x Pritch London
Inbox Images
